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Social Media · Lisbon

Typefully is the best place to write text posts for X, LinkedIn and Threads, built around the joy of getting the words right

Typefully

A writing app that happens to schedule posts, not the other way round

Plenty of social media tools start from the calendar. Typefully is a text box with a calendar attached, and that inversion is the whole point. You open it, you write, and the editor stays out of your way. Press return twice and you have started the next post in a thread. Hit schedule and it goes out later. Nothing blinks at you.

It came from Fabrizio Rinaldi and Francesco Di Lorenzo, two Italian makers who had already shipped Mailbrew. Typefully started in late 2020 as a side project for writing Twitter threads, found an audience of people who post for a living, and grew into a cross-platform publisher for X, LinkedIn, Threads, Bluesky and Mastodon. Twitter co-founder Evan Williams became an investor along the way.

Who it is for

Founders building in public, consultants living on LinkedIn, ghostwriters managing a few clients, and anyone whose social presence is mostly words. Drafts are easy to share for feedback, teammates can comment, and the free plan is enough to find out if the writing-first approach suits you. Paid plans are priced per social set, so a solo writer pays little and an agency pays per client.

The small details are where it wins. You see a live preview as you type, scheduling feels like saving a document rather than configuring a campaign. For people who post daily, those minutes add up, and the writing tends to get better when the tool is not shouting about engagement metrics while you type.

The best way to start

Typefully is proudly a writing tool for the text networks, X, LinkedIn, Threads, Bluesky and Mastodon, and that focus is exactly why it feels so good. Start on the free plan with one social set, write your next thread in the editor, and share the draft with a friend or teammate for comments before it goes out. Analytics are tuned for writers, so you learn what resonates without wading through a marketing dashboard. If you like to automate, the API, Zapier integration and MCP server let you plug your publishing into the rest of your workflow.

The only social tool here that cares more about your sentences than your calendar.

The verdict

The Rundown

The things Typefully does brilliantly.

  • The editor

    Distraction-free, fast, and built around threads and long posts. The reason people switch.

  • Cross-posting to text networks

    One draft to X, LinkedIn, Threads, Bluesky and Mastodon, which few bigger tools cover as well.

  • Draft sharing and comments

    Handy for ghostwriters and teams who need a second pair of eyes before posting.

  • API and MCP server

    Lets you script your publishing or plug it into AI tools, a lovely touch for a focused product.

Common questions about Typefully

What is Typefully?
Typefully is a writing and scheduling app for text-first social networks, created by Fabrizio Rinaldi and Francesco Di Lorenzo and launched in December 2020. It lets you draft, schedule and publish posts and threads to X, LinkedIn, Threads, Bluesky and Mastodon.
Does Typefully have a free plan?
Yes. Typefully has a free plan covering one social set with a limited number of posts per month. Paid plans are billed per social set, where a social set is one brand's connected accounts across the supported networks.
Who is Typefully best for?
Typefully is best for founders, creators, consultants and ghostwriters who mainly write text posts and threads for X, LinkedIn, Threads and Bluesky. It shines for anyone whose social presence is mostly words.
What pairs well with Typefully?
Typefully handles the writing and publishing for text networks, and its API, Zapier integration and MCP server make it easy to connect to the rest of your tools, including AI assistants. Teams that also run visual channels like Instagram or TikTok can keep Typefully for their words and use a scheduler such as Buffer for images and video.