Pallix is an AI search visibility platform from Pune, India. It tracks how often brands are mentioned and recommended in ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, maps the sources those answers cite, and suggests prioritised fixes.

Is there a free plan for Pallix?

Pallix offers a free one-time audit and a 14-day trial, then paid plans priced per brand with unlimited seats. Tiers differ by the number of tracked prompts, refresh frequency and AI surfaces covered.

Who is Pallix best for?

Marketing teams and agencies at consumer brands, particularly those selling in India, who want to see which sources shape AI recommendations in their category and have the capacity to act on content, PR and technical fixes.

How does Pallix compare to other AI visibility tools?

Where many AI visibility trackers focus on a mention score, Pallix centres on the sources behind each answer: the pages, marketplaces, YouTube videos and Reddit threads AI engines cite, turned into a ranked list of fixes. It also tracks by country and language, and every plan comes with unlimited seats.

AI Search Visibility · Pune

Pallix tracks where AI recommends your brand and, more usefully, which websites it read before deciding

Pallix

AI answer tracking that cares more about the sources than the score, built in Pune

Reviewed by The GTM Listings Desk · 2026-09-29

A lot of AI visibility tools stop at a number. You were mentioned in 42% of answers, well done, here is a chart. Pallix is more interested in the next question: what did the model read before it answered? It logs the pages, marketplaces, YouTube videos and Reddit threads cited behind each recommendation, then ranks the fixes that follow from that evidence.

The founder, Akash Singh, has been publishing research on exactly this. His study of more than 21,000 citations, written up in afaqs!, found that over half of the sources AI engines leaned on were competitors' websites, while the brand's own site barely registered. That is a genuinely useful thing for a marketing team to hear, and it is the thinking the whole product is built around.

Where it fits

Pallix is built for teams that will act on the findings: publish a comparison page, get into the Reddit threads the models already cite, fix product facts repeated on a competitor's site. Tracking is market-specific, so a brand can see what buyers in India are shown rather than a generic US answer. The higher tier adds editorial and Reddit tracking that reads more like PR planning than SEO. Seats are unlimited, which suits agencies and larger teams.

The best way to start

Begin with the free one-time audit. It is the quickest way to see Pallix's real trick in action: the actual domains and pages ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews read before mentioning you or a rival. If the list surprises you, and Akash Singh's research suggests it often will, move into the 14-day trial and set up prompts for the country and language your buyers search in. Invite the whole team while you are at it, since seats are unlimited, and let the ranked fixes decide whether the first job is a comparison page, a product fact correction or a Reddit thread worth joining.

Asks the better question: not whether AI mentions you, but whose website it was reading when it did.
The verdict

The Rundown

The things Pallix does brilliantly.

AI Sourcing

Shows which domains and pages feed each AI answer. This is the bit that turns tracking into a to-do list.
Ranked fixes

Content, authority and technical actions ordered by the evidence behind them, so the team is not guessing.
Market-specific tracking

Runs prompts for the country and language you choose, which matters if your buyers are not in the US.

Common questions about Pallix

What is Pallix?: Pallix is an AI search visibility platform from Pune, India. It tracks how often brands are mentioned and recommended in ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, maps the sources those answers cite, and suggests prioritised fixes.
Is there a free plan for Pallix?: Pallix offers a free one-time audit and a 14-day trial, then paid plans priced per brand with unlimited seats. Tiers differ by the number of tracked prompts, refresh frequency and AI surfaces covered.
Who is Pallix best for?: Marketing teams and agencies at consumer brands, particularly those selling in India, who want to see which sources shape AI recommendations in their category and have the capacity to act on content, PR and technical fixes.
How does Pallix compare to other AI visibility tools?: Where many AI visibility trackers focus on a mention score, Pallix centres on the sources behind each answer: the pages, marketplaces, YouTube videos and Reddit threads AI engines cite, turned into a ranked list of fixes. It also tracks by country and language, and every plan comes with unlimited seats.

Quick Facts

Pricing: Free audit, trial, paid per brand
Best for: Consumer brands and agencies, especially in India
Founded: 2025
HQ: Pune
Known for: Mapping the sources AI engines cite when they recommend a brand, alongside mention rate, sentiment and competitor share¹²
Founded: 2025 in Pune, India, by Akash Singh, as Pallix Technologies Pvt Ltd²
Research: A study of 21,282 citations found 51.6% came from competitor websites and 5.8% from the brand's own site⁴
Engines: ChatGPT, Gemini, Google AI Overviews, Perplexity and Copilot³
Pricing model: Priced per brand with unlimited seats, tiers set by tracked prompts and refresh cadence, plus a 14-day trial³
Market focus: Country-specific tracking, with India as the home market and Indian consumer brands in its examples¹²

Website ↗ Pricing ↗ Free audit ↗

Pallix tracks where AI recommends your brand and, more usefully, which websites it read before deciding

Where it fits

The best way to start

The Rundown

AI Sourcing

Ranked fixes

Market-specific tracking

Common questions about Pallix

Give Pallix a spin.

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