Category
CRM and automation tools worth knowing
Contact records, pipelines and the glue that connects every other tool in the stack.
Every tool in a marketing stack collects a little piece of the customer. A CRM is where those pieces become one person, and automation is what moves them along without somebody copying rows between spreadsheets.
Some of the tools below are the CRM. Some are the plumbing between everything else. Most teams end up needing one of each.
The CRM and automation tools
5 reviewed so far, A to Z.
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Activepieces
Open-source automation that lets your whole team build flows and AI agents
Activepieces turns the busywork every GTM team repeats into flows and AI agents, with an MIT-licensed core you can run anywhere
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Atomic CRM
A free, open-source CRM you own outright and can reshape to fit how you sell
Atomic CRM gives small teams a full contacts, deals and tasks CRM for free, open source and hosted wherever they like
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BeepBack
Missed a call mid-job? BeepBack texts back in seconds and qualifies the lead
BeepBack turns missed calls into sorted, ready-to-book leads for local service businesses, texting back in your name within seconds
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Findymail
A bootstrapped email finder that only charges for contacts it finds and verifies
Findymail finds and verifies B2B emails and phone numbers, and you only spend credits on the ones it actually delivers
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Mailmeteor
Personal-feeling email outreach, sent straight from Gmail, Outlook and your sheets
Mailmeteor turns a spreadsheet and your own inbox into personalized outreach with follow-ups, built by an independent two-founder team in Paris
Common questions
- Which CRM and automation tools are reviewed on GTM Listings?
- GTM Listings reviews 5 CRM and automation tools: Activepieces, Atomic CRM, BeepBack, Findymail, Mailmeteor. Each one has a full review covering what it does best, who will love it, and how to get started.
- What counts as a CRM or automation tool?
- Software for managing contacts and sales pipelines, and for automating work across apps and marketing channels.
- Which CRM and automation tools have a free plan?
- Of the CRM and automation tools reviewed here, Activepieces, Atomic CRM, Mailmeteor have a free plan or a free, open-source option. Plans change, so check each tool's pricing page before relying on it.
- How are tools chosen for GTM Listings?
- There is no submission form, no sponsorship and no affiliate links. Tools are picked because marketers actually use them, and the reviews are researched and fact-checked before they go up.
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